Keeping Product Claims with Their Supporting Information
Descriptions about materials, intended use, origin or performance should be tied to information about the exact product being purchased.
Practical Considerations
Keep the supplier's wording and supporting documents together with the model or item reference. Avoid transferring a statement from a similar product or from a general company page to the item on the shelf.
Suggested Procedure
- List the claims needed for the retail description.
- Ask for the supporting information for the specific item.
- Leave unresolved statements out of the shelf copy.
Illustrative Example
A photograph of a kitchen accessory does not establish whether it is suitable for a particular cooking or cleaning method. Obtain the relevant instructions before describing that use.
Points to Check
For current rules and official guidance, use the external resources directory. This checklist organizes questions and does not establish compliance or certification.
Working Record
Use the product information record to put the relevant information in one place. You can complete it in your browser, save a text copy or print a blank form for use in the store. Entries are not submitted to NoveltyPlex.
Open the product information record »
Related Information
Examples are provided for planning purposes and are not quotations, promised results or terms of sale. Confirm the arrangements for each purchase with the parties involved.